Courtesy of Carl Swann.

Heritage Federal Savings and Loan Association, 110 East Center Street, started out in 1930 and meandered on until 1981, when somebody kicked of a flurry of acquisitions (read all about it here).  It officially lost the name in 1995 when it was acquired by First American National Bank, now part of Regions Bank.

The logo, which is partially cut off in this shot, is a symbolic Minuteman haloed by, guess what, 13 stars.  Heritage, get it?

One snowy evening, around 1957 or 1958, as I was sloshing my way down to the library, which was then on the corner of East Center and Shelby Streets, I saw Martin Karant doing a live remote in the big window at Heritage Federal.  He was soliciting money for some organization.  I walked in and volunteered to help (I was quite young at the time).  I stood outside, in the snow, for a half hour or so and offered a canister for people to put coins in.  In those years, there were quite a few people out walking around downtown in the evenings, shopping and so forth.